An activist group is launching a digital advertising campaign aimed at making sure the Trump Administration understands that “climate change” is a real and imminent threat to the United States.
“The President’s environmental policies are dangerous, and he has shown time and again that he doesn’t understand the science of climate change, and that’s why he will do anything to protect our economy and our jobs,” said David Roberts, the executive director of 350 Action, which was formed to fight President Trump’s policies and initiatives on climate change.
“The president and his administration are trying to make the case to the American people that climate change is real, that it is imminent, and they need to be held accountable.”
The ad campaign is part of a push by 350 Action to show that the Trump Administrations efforts to tackle climate change will have negative impacts on people of color and the poor.
The group will launch an ad campaign on Wednesday in cities including Los Angeles, Miami, New York City, and Chicago, targeting Trump’s climate policies.
“The Trump Administration’s actions are going to have devastating consequences for people of Color and those who rely on public health and safety,” Roberts said.
“If we are going get the message across to the Trump White House that climate is real and is imminent and it’s not going to be solved by ignoring science, we will get the President’s attention.”
The ad campaign also will target a petition drive that’s been circulating in cities across the country, urging the Trump Presidency to rescind the Paris Climate Agreement, which is the international agreement signed by almost 100 countries to combat climate change and protect the environment.
The petition, which has more than 300,000 signatures, says that if the President does not rescind the deal, the U.S. will be a “sitting duck” for global climate change because of its lack of action on climate.
In a statement, 350 Action said the campaign would be “a key tool in reaching our members to speak out against President Trump, and to make sure our voices are heard.”
“By targeting climate change as a real, imminent threat, we can help make sure the President and his Administration understands and acts on the threat,” Roberts told The Washington Post.
“By speaking out, we’ll be able to make a powerful case that President Trump has no interest in meeting the challenges facing people of Colour, the poor, or the vulnerable in this country.”
Trump has called climate change a “hoax” and has promised to pull the U,S.
out of the Paris Agreement.
The President has also called the Paris agreement a “very big mess,” saying the United Nations must be held responsible for it.
The White House did not immediately respond to requests for comment.