3M has taken its EPA seal redesign to the next level with a new look, a more environmentally-conscious design and an all-new logo.
Key points:The new logo is all about environmental protection and looks at how the company protects the environmentKey points 3M is taking its EPA logo redesign to a whole new levelThe new look will be available for pre-order today3M says the new look is about environmental stewardshipKey points The new logo was designed by design firm The Artful Corp and is available for purchase todayThe new 3M EPA logo was developed by 3M Environmental Solutions and will be released to the public for preorder today.
“The new EPA logo will be a modern, streamlined, and bold representation of the company’s mission and priorities, which align with our overall mission and goals,” 3M said in a statement.
“With the addition of a new design and design language, it is clear that the new logo will reflect the company values and the priorities of our environmental leadership team.”3M said it will make the logo available to pre-ordered customers on its website for $89.95 (NZ$140) with an estimated delivery date of September 2018.
It is expected to retail for $119.95 ($180.45 NZ$269.70) which will include a three-month warranty.3M has said the new design was created to reflect the principles of the Environmental Protection Agency, with the logo being based on a concept that “empowers our customers to understand the environmental impact of their products, services and investments.”
“The 3M logo will provide an important way to convey the importance of protecting the environment, while also offering the ability to easily identify and protect environmental resources, like land, water and air,” it said.
The new design also comes after the company introduced a new logo that featured the phrase “All-in-One”, a phrase which has become synonymous with climate change.
“This logo is not about just one logo,” the company said.
3M says it will be making the logo a fully transparent, easily-accessible, and user-friendly design for consumers, which is expected “to appeal to a wide range of users.””
We are also taking advantage of the new EPA seal and are taking a bold new approach with this redesign.”
3M says it will be making the logo a fully transparent, easily-accessible, and user-friendly design for consumers, which is expected “to appeal to a wide range of users.”
It is also expected that the logo will incorporate a new color palette and be more visually appealing to consumers.3L, the company behind the new NASA logo, also took to Twitter to share some thoughts about the redesign, with one user saying the new version is “very cute”.
“Its so cute.
We need more space in the NASA logo.”
The new NASA design has been approved by the agency, but there are still many design issues to work out.
The agency has previously said it would look at the redesign once the EPA is ready, but the final approval process will likely take several months.
Topics:environmental-impact,environment,environment-management,environmentally-friendly-business,environmenting-policy,business-economics-and-finance,consumer-protection,advertising,consumer,consumerism,consumer_protection,technology,nsw,australiaFirst posted November 05, 2018 09:55:58Contact Tracey JellisonMore stories from New Zealand